What if your morning cup could do more?

Packed with superfoods and the optimal dose of caffeine, roo.bru is crafted to help you to live a better life.

  • roo.bru is Powered by organic Guarana, our secret to long-lasting, steady energy. Guarana contains tanins and catechins which metabolize slower than the coffee bean. Unlike coffee’s quick spike, roo.bru keeps you energized and balanced for hours.

  • roo.bru is packed with superfoods that promote cognition, immunity, libido, and performance. Antioxidants, Pre-Biotic fiber, and Vitamin C are a few of the benefits that make roo.bru a better choice for your morning. Find out more about our 8 organic Ingredients here.

  • roo.bru’s blend includes Ashwagandha, an adaptogen known to reduce cortisol levels, which can help ease stress and promote a calm state. Combine that with 88 mg of caffeine and you have the perfect, balanced boost.

  • The acidity in coffee can aggravate GERD, reflux, and IBS. With soothing ingredients like Rooibos and Maca root, roo.bru supports a balanced digestive system without triggering flare-ups.

  • roo.bru tastes like chai, hot chocolate and coffee had a baby. It’s vegan, USDA organic and gluten-free. It has no additives or sweeteners. Give yourself the morning (or afternoon) you deserve.

From Athletes to Doctors

  • “I see many people who have unnecessary stress levels that put their heart at risk. Overconsumption of coffee and energy drinks can play a driving factor in that stress. The optimal 88mg dose of caffeine in roo.bru is a better option.”

  • “roo.bru keeps me level-headed when the surf is big and nerves are high. Coffee and other drinks usually get me all jittered out, which isn’t the move. Calm, focused energy with roo.bru helps me surf my best.”

  • “I love roo.bru and recommend it to many of my clients, especially those who are looking to improve gut health or dealing with IBS or GERD. The balanced ingredients and focus on anti-inflammatory response has led to impressive results.”

  • “My new morning routine. I have one cup per day and it lasts me all day - which is pretty crazy for 88mg of caffeine. My energy levels stay high and I’ve been sleeping muuuch better at night. Crushing my workouts too. Highly recommend.”

Thousands of 5-star reviews:

Improves mood, performance, immunity, skin health & more. Even aids with GERD and IBS symptoms.

Formulated with cognitive support in mind for serious focus without jitters, anxiety or the afternoon crash.

Vegan, Gluten-Free and Dairy-Free. 100% Certified Organic and sustainably sourced.

Science backed energy.

Ingredients that work.

Joey Pouch

15 Servings of the original roo.bru formula.

All-day energy with heaps of positive side effects for $1.66/day.

$25.00 One-time purchase

$25.00
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Roger Pouch

60 Servings of the original roo.bru formula.

All-day energy with heaps of positive side effects for $1.00/day.

$60.00 One-time purchase

$60.00
Quantity:
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FAQs

  • One full serving (tbsp) of roo.bru contains 88 mg of caffeine. Unlike coffee, ‘bru is formulated to metabolize slower, resulting in an extended release feeling of caffeination.

  • You’ll feel the kick as you drink it! As for longer term benefits, your new morning routine will make you feel better (and sexier) every day on a slow and steady scale.

  • In the USA! Our operations are based in San Diego, CA and Jacksonville Beach, FL. We manufacture in Texas and source ingredients from the best in the world.

  • Nope, each serving is 10 calories. No worries, mate!

  • Yes! Each pouch is made from 40% post-consumer recycled plastic. The pouches and shipping bags are both recyclable!

  • Nah, mate! Play around to find your perfect dose. Some like less, others like more - whatever suits ya best! For example, If you’re really sensitive to caffeine, we recommend a half serving. That would give you 44 mg of caffeine (a little boost!) and plenty of health benefits!

Welcome to the Better Mornings Club